Licensing and Trademarks
Girls with Virginia Tech hat and sweatshirt
About Licensing and Trademarks
Virginia Tech is committed to promoting and protecting the university’s brand standards. The Office of Licensing and Trademarks manages and markets the trademarks, logos, likeness, and branded intellectual property of Virginia Tech.
Working with Virginia Tech Athletics, the Collegiate Licensing Company (CLC), and other merchandising entities, the Virginia Tech Licensing team develops partnerships to deliver leading-edge product programs to consumers.
Contacts
- Reneé Alarid, Director of Brand Development and Trademark Licensing | 540-231-4169 | reneea@vt.edu
- Sharon Dudding, Program Coordinator | 540-231-3748 | duddings@vt.edu
- For all general inquiries, please email licensing@vt.edu.
Resources
The Licensing Guidelines provide a comprehensive understanding of branding regulations. Please contact licensing@vt.edu if you are having trouble accessing the guidelines.